If Marc Jacobs says something is cool, we're all going to listen.
Tennis player Daria Schieferstein, actress Lina Esco and singer Alka Balbir model the new LV jewellery looks. Photo: Louis Vuitton
Which is why all eyes are on the 16 bright young things he's cast to model his spring-summer 2011 jewellery for Louis Vuitton. Jacobs has handpicked a slew of international stunners - from 24-year-old model, artist and DJ Alexandra Richards (daughter of The Rolling Stones' Keith) to Tokyo actress Rinko Kikuchi - to pose in the chunky cuffs, brightly coloured necklaces and cocktail rings.
Alexandra Richards and Rinko Kikuchi. Photo: Louis Vuitton
The jewellery range consists of four different lines: Damier Perle, Eye Candy, Cosmopolitan and Cocktail Tropical and is designed for a younger customer. The colours are '60s-inspired while styles reference the Art Deco movement.
Mary Charteris, London fashionista and ariso and Annabelle Dexter-Jones, artist sister of Mark Ronson. Photo: Louis Vuitton
The fashionable line-up includes Mary Charteris, an aristrocrat and fashionista from London, tennis player Daria Schieferstein, actress Nathalie Love, French TV presenter and illustrator Charlotte Lebon, French actress and model Camille Rowe-Pourcheresse, Parisian singer Mahini Geisweiller, actress Lina Esco, singer Alka Balbir, actress Hailey Gates, Shanghai TV presenter Zhu Zhu, reporter Billie Porter, artist Annabelle Dexter-Jones and DJ Clara 3000.
These girls are ones to watch... so watch this space.