Sam Faiers, The Only Way Is Essex Star Is New Face Of Swimwear365 (PICTURES)

Posted: 14/03/2012 12:51 Updated: 14/03/2012 13:04

Sam Faiers of The Only Way Is Essex fame, is the new face of Swimwear365.

To celebrate her new accolade, the curvy 21-year-old posed for a series of shots showcasing the brand's swimwear.

She gushed: "I'm so excited to be the face of Swimwear365! It's a great new brand to be part of and there are so many styles and prints of bikinis and swimsuits to choose from, as well as gorgeous accessories for the beach.

"Plus the quality is really good - it feels very luxurious. I love the floral prints and bright colours as they look amazing with a tan and I'll definitely be stocking up for my three holidays this year - The Bahamas, Las Vegas and Ibiza - I can't wait!"

But while the blonde certainly looks polished and toned in her shots, we sense someone may have been a little heavy handed with the Photoshopping...

What do you think?

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Sam Faiers of The Only Way Is Essex fame, is the new face of Swimwear365. To celebrate her new accolade, the curvy 21-year-old posed for a series of shots showcasing the brand's swimwear. She ...
Sam Faiers of The Only Way Is Essex fame, is the new face of Swimwear365. To celebrate her new accolade, the curvy 21-year-old posed for a series of shots showcasing the brand's swimwear. She ...
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02:27 PM on 03/29/2012
I see photo shop is being well used again and even manage to maker her look slimmer. Pity the face looks much older than the rest of her
photo
HUFFPOST SUPER USER
TheFabOne
From the Bottom To the Top, The Cream Of The Crop!
07:14 PM on 03/16/2012
Let me see it from behind.........
06:57 PM on 03/16/2012
W.H.O. R.E.A.L.L.Y. C.A.R.E.S.?

We certainly shouldn't.
01:53 PM on 03/16/2012
Ridiculous.
12:00 PM on 03/16/2012
she likes a few too many mcds and not enough situps if her asperations are to look like that of the computerised nature
10:03 PM on 03/15/2012
Slosherdocious and boilertastic.
05:53 PM on 03/15/2012
While I personally dislike the blurry, bland, cartoonish results of this much Photoshopping, one must admit that if it hurt their sales, they wouldn't be doing it.
05:26 PM on 03/15/2012
Looks like a completely different person in the photoshop pics! I think she looks better in the pictures that haven't been photoshopped and why is she making those strange faces, who took these phhotographs! As for the show known as TOWIE its as fake as those pictures!
HUFFPOST SUPER USER
Wisdo
semantics shamantics
03:21 PM on 03/16/2012
both pictures have been through photoshop or other image editing software.
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04:58 PM on 03/15/2012
SAM is definitely ALLwoman, just the job for Bikinis!!!
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photo
11:23 AM on 03/15/2012
15 March 2012
…Photos from Photoshop, don’t even ask cos you always know the whereabouts of that set of shots especially the licence, passport or whatever else was given the auto soft treatment, and it’s high time all video cameras, especially mobile video were run through a simple Photoshop auto beauty software and then you would never communicate without it ever again. Go for it Scarlet Adobe 12, give us what we want.
Stanley.
kk©
HUFFPOST SUPER USER
intellifran
insert clever line here...
10:19 AM on 03/15/2012
My goodness, that is some photoshop. People will see the after results and think it's okay to be that skinny (of course if you're naturally skinny that's one thing). They need to calm down with the photoshop.
02:04 AM on 03/15/2012
In the first picture with the white on the left and blue on the right the "bangs" look ugly.
12:36 AM on 03/15/2012
Good to see models that aren't ugly skinny!
12:00 AM on 03/15/2012
this is outrage to healthy women everywhere. She's beautiful and tiny-- but not tiny enough I suppose according to the biz. Just be you. Love yourself and forget about stereo-types. I love me.. I've been many different sizes. Super skinny- curvacious- lovely- hot- beautiful- ME. Be you.
11:57 PM on 03/14/2012
this is why I dyed my hair 10 different colors and became someone I didn't recognize in the mirror. People... I am a graphic designer and an artist... a portrait artist actually. I can easily turn myself into a supermodel for fun- but when you hire a real person to represent your line and you turn her into a mannequin- you send a messed up message to the world. Get over it already. If we all looked the same- there would be no variety. Life would be dull. Give us this much- let us be who we are and make the best of things.