The nation's pride in Andy Murray was reflected by his high profile friends and supporters on Twitter.
Scotland's First Minister Alex Salmond wrote: "A fantastic performance. All of the people of Scotland can take pride and be inspired by @andy_murray #Wimbledon."
Sarah Brown, charity campaigner and wife of former Prime Minister Gordon Brown, said "watching Murray final games just heartbreaking".
Culture secretary Jeremy Hunt wrote: "Gutted about the Wimbledon result - but an amazing achievement for @andy_murray to get so far. Truly brilliant tennis from both players."
Labour leader Ed Miliband said: "Andy Murray put up an incredibly brave fight. He should be proud of his performance and the country will be too."
Chief secretary to the treasury Danny Alexander wrote: "Andy Murray. He gave his all. Brave in the match. Generous in the defeat. #didusallsoproud."
Many focused on the Scot's emotional post-match interview.
Television presenter Eamonn Holmes said: "As it turns out, with that speech Andy Murray today has won more than any Wimbledon title is worth. He has won the hearts of the Country."
Broadcaster Piers Morgan wrote: "NEVER accuse Murray of being unemotional again. He gave it everything he's got. Proud of him."
Author Tony Parsons said: "Andy Murray - lost a match and won the heart of a nation."
Actress Tracy Ann Oberman wrote: "Have fallen in love with Murray. All that emotion bubbling away under the surface. The passion suddenly glimpsed. Plus a good fight early on."
Presenter Dan Lobb wrote: "Andy has character, personality, humour & humility. If u didn't see that in his speech just now, then u weren't watching or listening."
Writer India Knight said: "I've cheered up. Turning the entire country's opinion of you around = huge win."
For some the emotion was clearly too much, with singer Mollie King from The Saturdays writing: "Oh my goodness, PLEASE tell me someone else cried during Murray's speech...."
Football pundit Gary Lineker took an optimistic opinion of events however, writing: "Another one bites the grass! Just think though, how much more exciting it will be when Murray wins next year?"