Padded bras and pricey cosmetic surgery could soon be consigned to history, thanks to a new ‘miracle’ cream that promises to boost a woman’s breast size and plump up her cleavage.
The new ‘boob job in a tube’ from cosmetics company Elevate, claims to increase bust size by up to 4cm (on average, one cup size) following the result of a small clinical trial.
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After six weeks, 80% of participants noted an increase in breast size after applying the ‘Elevate Bust Enhancer’ cream twice a day.
But how does the cream work?
Elevate is formulated with a natural active ingredient, commipheroline, derived from the Indian commiphora mukul tree.
The cream stimulates the production of fat in the breasts which helps increase bust size.
This also firms and smooth out the epidermis (the upper or outer layer of the two main layers of cells that make up the skin), meaning crepiness (loss of collagen in the skin) and fine lines are visibly reduced.
It is also packed with Vitamin E, which is proven to help strengthen skin and prevent cellular damage.
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After it was unveiled at the recent Beauty International Dusseldorf trade fair, pre-sales of the boob-boosting cream reached over 10,000 units after women flocked to buy an alternative (and safer) solution to a youthful, perky cleavage, as opposed to plastic surgery.
“In the aftermath of health issues surrounding PIP breast implants, we have noticed a significant swing towards safe, less expensive, non-surgical alternatives to breast enlargement.” Angela French from Elevate, told HuffPost Lifestyle.
“We are not claiming that such products can ever be as effective or dramatic as a surgical breast augmentation.
“But the clinical trials with Elevate have confirmed that it does mimic the end result, like smoothing, firming and size increase, but without any of the associated risks.”
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The Elevate ‘Bust Enhancer’ cream costs £69.95 and is available to buy here.
However, this isn't the first time a bust-boosting cream has hit the headlines.
In 2011, a 'miracle' cream by Nip + Fab, called 'Bust Fix' claimed to enlarge a woman's breast size by three quarters of a cup size in just four weeks.
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