A business card posted online appears to have found the most awkward combination of job title and first-last name in tech.
According to The Loop, the blog run by Jim Dalrymple and Peter Cohen, there is an Apple specialist from Vancouver named... Sam Sung.
Apple, of course, are currently engaged in a multi-national and hugely intense legal battle with the South Korean company Samsung over the design of its iPad and iPhone (as well as a regularly intense commercial battle over pretty much every product it makes).
The Loop said the card was sent to them by a reader, and that the man in question helped a family member out with an Apple problem.
We've no idea if it's real - and a thread on Storify collected as the story broke on Twitter suggests that it may be more complicated than it appears. It's also worth noting that "Sam Sung" isn't that uncommon a name - though we can't imagine too many work for Apple.
But if it is true, this man might just be headed for some kind of internet fame freak out.
We've called the Pacific Center to check but they are currently closed. If they get back to us, we'll update our post.