Here in the UK, we're getting excited about Louis C.K.'s upcoming live dates at the Hammersmith Apollo and O2 Arena.
But over in the States, they're getting excited about his HBO Special, which hits TV screens on 13 April.
The great man himself has just released a trailer for this Special - which you can watch above - and as you can see, it's not so much a promo as a guide to making a promo. And it's really very brilliant as a result.
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Hit play to enjoy a 90-second treat - and then click through some classic moments from 'Louie', below...