Who? Jessica Ennis.
What? Move over Pippa, Jessica is now the bum to watch! The heptathlete's - and Britain's - golden girl looked drop-dead gorgeous in a curve-clinging scarlet gown with a waist-cinching black belt. Twitter was awash with people admiring her derriére, with one person writing, "How do I vote for Jessica Ennis' bum? #sportspersonality." Jess was beaming as she came second to Bradley Wiggins in the Sports Personality of the Year Award.
Where? Sports Personality of the Year Awards, London, 16 December.
Verdict? Definite contender for rear for rear of the year, Jessica looked flawless, and was definitely the leader of the glamour pack on this red carpet.
See more pics from the event here...
All the arrivals:
Inside the awards: