UK

Britain Overtakes Germany To Be Ferrari Sales Capital Of Europe

02/08/2013 11:01 BST
PA
A Ferrari pictured at the start of the Supercars Run in Hyde Park, London. One hundred cars including Ferraris, Porches, Aston Martins and Bentleys will be lining up for the start of the 5-day touring touring event. * ... which takes motorists from London to Monaco with the overall winner receiving the Spirit of Ecstasy trophy at Le Meridian Beach Plaza Hotel in Monaco.

Ferrari sports cars are enjoying their largest sales in Britain out of the entire European market, according to their latest sales figures.

The UK has become Ferrari's largest European market, with 415 cars delivered in the first half of 2013, marking a 6% increase from last year, and overtaking Germany at 388 deliveries.

Other markets like Italy and Spain continue to fall with Ferrari enjoying just 3% of its total sales in Italy. However, Ferrari enjoyed 264 sales in the Middle East (up 39%) and 172 sales in Japan (up 28%).

Ferrari's global sales for the first half of 2013 are now at 3,767, giving the sports car manufacturer a record-breaking profit of £1,061 million.

Ferrari's chairman, Luca di Montezemolo said: “Once again in the first six months of 2013, Ferrari has recorded excellent results. Two months ago, we took a strategic decision the effects of which will be felt more clearly over the next six months. However, that move is already beginning to make its mark."

“An increase of just over 2% in volumes has been matched by 20% growth in EBIT which is and will remain our primary objective along with maintaining the exclusivity and value of our cars over time.”