Don't call it a comeback - but Windows Phone is starting to gain traction.
Microsoft's mobile OS has posted its highest ever share of the smartphone market, emerging the third most popular operating system (OS) behind leaders Android and Apple.
Latest findings from market research firm Kantar Worldpanel ComTech show Windows Phone are responsible for almost one in 10 smartphone sales across five major European markets, during the three-month period to the end of July.
In Britain, Windows Phone - the operating system on some lower-priced smartphones such as Nokia - makes up 9.2% of smartphone OS sales. This is up from 4.2% during the same period last year.
Windows Phone is still some way off Android - used on Samsung and HTC phones - with 55.2% of the market share in Britain, which is ahead of iOS - featured on the Apple iPhone - with 31.1%. BlackBerry had been the third most popular OS this time last year, but sales have tailed off - commanding just 3.5% of the market share, down from 11% in Britain a year ago.
Dominic Sunnebo, strategic insight director at Kantar Worldpanel ComTech, said: "Android and Apple take the lion's share of the headlines and continue to dominate smartphone sales, so it's easy to forget that there is a third operating system emerging as a real adversary.
"Windows Phone, driven largely by lower priced Nokia smartphones such as the Lumia 520, now represents around one in 10 smartphone sales in Britain, France, Germany and Mexico. For the first time the platform has claimed the number two spot in a major world market, taking 11.6% of sales in Mexico."
Globally, Apple and Android continue to dominate sales. Android is far stronger across the major European markets and China where it accounted for around 70% of smartphone sales during the past quarter, while Apple continues to perform very well in the USA where it has grown its share to 43.4% of sales.
Sunnebo said: "Windows Phone's success has been in convincing first-time smartphone buyers to choose one of its devices with 42% of sales over the past year coming from existing featurephone owners.
"This is a much higher proportion than Android and iOS. The Lumia 520 is hitting a sweet spot, offering the price and quality that new smartphone buyers are looking for.
"With the iPhone 4 and lower end or older Samsung Galaxy models selling well among first time smartphone owners, there is plenty of competition for these customers. The brands that win in this segment will be those that understand and address the needs of consumers in terms of price, content, and quality."
With the same ultra-clear Retina display as the iPhone 5, but now with an <a href="http://www.huffingtonpost.co.uk/2013/09/10/iphone-5s-uk-pictures-release-date_n_3898775.html?1378818683&utm_hp_ref=uk-tech" target="_blank">added fingerprint sensor</a>, a seriously impressive 64-bit A7 chip, an improved camera and a new gold design option, this is the best iPhone ever made. And with its consistent market-leading app selection, easy-to-use OS and delightful design, it's hard to argue against it being one of the very best gadgets ever made too.
Google LG Nexus 5
The new Nexus 5 is based on the internals of the LG G2 - which means you get the same Snapdragon 800 processor, as well as the full version of Google's new Android 4.4 KitKat OS, which integrates SMS messages into Hangouts, freshens up the design and adds new features under the hood. The camera is still a little lacking, while the design is functional rather than beautiful, but at £299 off contract it's still a steal.
Samsung Galaxy Note III
The Note III is huge. It's got a 5.7-inch screen, though with the same 1080P resolution as the Note II. It adds a new leather back panel, which gives it an 'office' feel in line with the productivity-plus-stylus theme of the device. It also adds a Snapdragon 8000 quad-core processor, some new software enhancements and a few new S-Pen functions into the mix. If you're looking for a giant note-taking phone, this is still your best bet.
The 5C was rumoured to be Apple's 'budget' iPhone. It isn't - and not only because it isn't that cheap. The "proudly plastic" 5C comes in five colours (see what they did there) <a href="http://www.huffingtonpost.co.uk/2013/09/10/iphone-5c-uk-pictures-release-date_n_3899557.html?utm_hp_ref=uk-tech" target="_blank">but has the same internals, screen and camera as the iPhone 5.</a> It's essentially the same beautiful, high-end phone you already know and love, in a more colourful (and potentially divisive) design. As such it's hard to see how Apple won't sell a billion of them.
Samsung Galaxy S4
Though the S4 i<a href="http://www.huffingtonpost.co.uk/2013/04/24/samsung-galaxy-s4-review-_n_3145186.html?utm_hp_ref=uk-tech" target="_blank">s in some ways an evolutionary upgrade over its wildly successful S3</a>, it's an extremely attractive, lightweight and high quality phone with a 5-inch HD screen, the fastest processor ever seen in a phone and <a href="http://gdgt.com/samsung/galaxy/s/4/" target="_blank">some interesting new features</a>, including a measure of 'eye tracking' controls and gestures that don't require you to touch the screen.
The HTC One is probably the most beautiful smartphone on the market - and is also the most intelligently designed. With twin, front-facing speakers it's the best choice for watching movies, and its 4MP 'Ultra Pixel' camera punches above its meagre pixel-count suggests.
Sony Xperia Z1
Sony's new flagship smartphone is an evolutionary development of the also-excellent Z. It keeps the same screen, the waterproof design and the nicely-tweaked version of Android, while upping the processor performance, improving the camera and smoothing out the rough (or rather sharp) edges of the Z's blocky design.
Nokia Lumia 925
<a href="http://gdgt.com/nokia/lumia/920/" target="_blank">The Nokia Lumia 925</a> has the same great design and attention to detail we've come to expect from Nokia, but with some crucial upgrades from the 920 including a thinner, all-metal design and an improved camera.
The LG G2 is an extremely high-end 5-inch, 1080p Android 4.2.2 smartphone whose major distinguishing feature is that it has three buttons on the back of the device, which are normally found on the sides. The G2 has its camera button and volume rocker on the rear, which for many people is enough to justify the purchase alone. It also has excellent battery life for this class of device.