Watch: Inside Lily Cole's New Business, Impossible

20/12/2013 11:25 | Updated 22 May 2015

Acting Disruptive is a new video series that goes behind-the-scenes at start-up companies and businesses with famous faces behind them.

This week, the spotlight's on Lily Cole. The model recently set up Impossible, a social network site centred around gift exchange. Watch below to find out more about the business from Lily herself:

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