While the new year will see many attempt to turn over a new leaf, it seems certain old habits die much harder than others - especially when it comes to beauty.
According to Transform, cosmetic and non-surgical cosmetic procedures will still be very much en trend in the UK in 2014.
“There is a growing awareness of the different types of surgery available to people, coupled with the increasing desire to look and feel at your best," says Shami Thomas from Transform. "Patients come to us as they want to feel good about their bodies and surgery can help them, and ultimately improve their self-confidence.
“Whilst surgical procedures are still very popular, it’s the non-surgical procedures that are proving to be a key theme and this trend is set to continue into 2014 and beyond.”
Here are Transform's predictions for the hottest cosmetic surgery trends for 2014:
Responsible for over 80,000 breast augmentations, Transform shines the spotlight firmly on society’s fascination with women’s twin peaks and suggests that the allure of boobs – whether to have them bigger, smaller or more pert - will continue to be one of the most popular cosmetic procedures in the UK. Welcome news for a country that is united in its love for all things boobilicous.
Women will continue to aspire to capture Hollywood glamour and opt to have chin implants – a procedure revealed in 2013 to have been undertaken by movie starlet, Marilyn Monroe. The procedure adds definition and balances facial features, producing instant and significant changes in the profile of patients – serving to inject a new bout of confidence into those with a weak or receding chin.
Enquiries for chin implants have doubled since 2010, with 60% of queries coming from women wishing to alter the silhouette of their faces and Transform expects the desire for a striking and defined chin to continue far into 2014.
For those who’ve been left with excess skin after losing weight or following having a baby, a tummy tuck or abdominoplasty is fast becoming the solution for many unconfident Brits. For those left hanging with stretched skin, and weakened muscles, this is fast becoming one of the most popular procedures as it takes away loose skin and tightens up the muscles. And 2014 is sure to see a continued rise in people wanting to fold up their saggy skin and opt for a slimmer, more toned tummy.
Brachioplasty or ‘Bingo Wing’ Surgery
Brachioplasty is the removal of excess, aging skin from the upper arms – often referred to as ‘bingo wings’ and gives tighter, more toned and youthful arms. An ever increasingly popular treatment among mature ladies who feel self-conscious about their ‘flappy’ upper arms or for those who have lost significant amounts of weight and want to tighten up the skin.
The quest for a ‘designer vagina’ has intensified, with labiaplasty and vaginoplasty amongst the UK’s fastest growing cosmetic surgery procedures.
Labiaplasty is a surgical procedure to reduce the size of, or reshape, the labia minora – either for medical or aesthetic reasons – while vaginoplasty ‘tightens’ the vagina, a procedure that is particularly popular among women who have given birth.
Transform reports that enquiries for the procedures have grown from 2,400 in 2010 to over 3,500 in 2013. Such results suggest that more and more women will feel empowered to undergo a vaginoplasty procedure in the coming year – and this is certainly set to be the surgery on everyone’s lips in 2014.
2013 saw a whole host of celebrities under the spotlight as having undergone non-surgical treatments from Kim Kardashian to Coleen Rooney and Sharon Osbourne. With non-surgical procedures accounting for 75% of the cosmetic industry*, these treatments are the ones to watch.
The Non-Surgical Face-Lift
Anti-ageing treatments such as dermal fillers, Botox and chemical facial peels are fast becoming a must on beauty-lovers’ lists.
And combined, they provide the ideal ‘face-lift’ that is seen to be taking over the surgical face-lift; they restore the contour of the face without the need for any surgery.
A combination of wrinkle and line smoothing treatments, and dermal fillers result in a more refreshed, and line-free look that plumps up skin, minimises marionette lines and gives a rejuvenated look that is proving ideal for today’s youth-seekers. An increasing number of women want to stop the signs of ageing without surgery – and with such glowing results and minimal recovery time after these procedures, we’ll see the trend for non-surgical facelifts continue for years to come.
The next generation in body treatment, Lipotripsy is a non-invasive, pain-fee treatment that works by stimulating the fat breakdown, collagen synthesis and lymphatic drainage.
Lipotripsy treats the arms, saddlebags, thighs, hips, love handles and abdomen - having an ultimately slimming effect on the body. A clinically-proven method to reduce cellulite, the increase in oxygen levels results in an improvement in skin elasticity and the skin’s smoothness is dramatically enhanced – a must for those seeking a beach-ready body.
Laser Hair Removal
A treatment used for the removal of excess or unwanted hair, laser hair removal works by destroying the base of the hair follicle that is the source of new hair growth. Used on a variety of skin types, with minimum fuss and maintenance, it’s becoming the number one choice for those on the go wanting smooth, hair-free body zones.