The idea of putting bleach anywhere near your face is just wrong. Yet that hasn't stopped women from trying it.
Why? Researchers at Stanford University School of Medicine have found that bleach could contain anti-ageing properties. Thomas Leung, the author of the study, told the Huffington Post, "It could be really exciting. Economically, this is pennies per treatment and very widely available."
That's one way of putting it.
It's hardly surprising that doctors aren't happy about this new beauty trend. Here's what experts in the US had to say on the matter...
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