Yet smug posts on her lifestyle blog Goop have also made her an easy target in the world of celebrity bashing - even her statement on "conscious uncoupling" from her husband of 11 years Chris Martin did the 41-year-old actress no favours.
Since Gwyneth launched Goop in 2008, she has preached about the benefits of quinoa and green juice, while reminding her readers to ask their personal trainers to pop round, "preferably on Mondays."
Take one quick scan of her recipes and workout tips along with absurd shopping lists that include £500 cashmere blankets and £170 bowls and it's easy to see why Gwynnie is the girl we love to hate.
However, it also makes her recent post perfection a surprisingly refreshing read.
"Striving for achieving a sense of perfection has been a misguided belief in my life, often leading me down the wrong path," she writes in issue 206.
"It has made me, at times, place value on the wrong things. It has made me not listen to my true self for fear that I would somehow fail in another's eyes. I was curious as to how the idea of perfection has become so pervasive in our society, how it begins, how it hurts us and perhaps, even, if it carries a certain benefit."
As anyone who has ever tried to be or do something perfectly will know, it can be exhausting. And while Gwyneth's view that it's a "misguided belief" might not resonate with everyone, she's got a point here.
Whether it's a quest for the perfect figure or a beautiful, clutter-free home, it's all too easy to value this strive for excellence over wellbeing, relationships and more importantly, happiness.
As Gwyneth says, the ideals are everywhere in our society yet no one - no matter how hard we try or how difficult it is to admit - is truly perfect.
Finally, the annoyingly healthy Hollywood star has taken a step back (and quite possibly a huge sigh of relief) from telling us how to live our lives better in one short but meaningful paragraph.
She's even swapped lentils for greasy burgers - that's got to taste better than "perfection."