Pouting mouths and down-top boob shots? Sooo passé. The butt selfie is here to stay, says Anna Hart (and actually, it's not as new as you think...)
We all like bums. They're like the classier sister of boobs, who are more in your face, both literally and metaphorically.
And taking pride in your big bum feels kinda badass and rebellious, partially because so many magazines and catwalk snaps still tell us we shouldn't have a bum at all.
So we shouldn't really have been surprised at the brand new Insta-vanity trend; the butt-selfie. Early pioneers include Heidi Klum, who Instagrammed her sandy bum, deftly showing off not just her nice arse, but the fact that she was on a fancy holiday, and Rihanna - above - who loves her own oiled-up behind more than she loves Jamesons-and-ginger.
Sofia Vergara might have included her face in this shot but let's be honest: the bum is the star of the show.
The summer of the butt-selfie continued with Kylie, who livened up some rather drab rocks with an amazing leopard-print-clad Australian ass.
It would be easy to find the butt selfie mildly terrifying, and wonder what the world is coming to (answer: bums), but we'd be guilty of airbrushing history, my prudish friends.
Have we forgotten so soon the whole bum-photocopying thing back in the Eighties and Nineties? Remember butt-xerox afficionados like Bart Simpson, Beavis and Butthead?
Yes, this was a more innocent time - a time before online porn and Jedward - but the spirit of butt-xeroxing and the butt-selfie are the same: it's all about showing your bum. It's mooning-from-the-schoolbus in an internet age. I mean, who doesn't like a bum?
So should the butt-selfie stay, or should it go? You tell us...
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