The X Factor judge shows off an almost bare-faced natural look as she dances along the sand in Malaga, Spain, singing the words: "I don't care and it feels so f****** good to say, I swear that I don't care."
And does she look good 'sans makeup' (c'mon, we know it's there really)? Yup, of course. We like the natural look on Cheryl, who's so pretty she looks good glammed up to the nines and working bare-faced chic.
As well as the beach shots, Cheryl can also be seen on a bed wearing a white shirt, and with friends having a yacht party out on the ocean.
Her hair is blonde and sea-tousled, and she shows off her curves, generally looking as hot as you might expect her to.
The single, which will be released on 9 November, is from her upcoming album Only Human, and is the follow-up to her recent number one single 'Crazy Stupid Love'.
'Crazy Stupid Love' followed previous number ones 'Fight For This Love', 'Promise This' and 'Call My Name'.
"I still care about things, but I've discovered what's important to care about, and what's most definitely not."
LOVE CHERYL? See more pics of the stunning star here...
More:Have You Seen?
Suggested For You
SUBSCRIBE AND FOLLOW
Get top stories and blog posts emailed to me each day. Newsletters may offer personalized content or advertisements.Learn more