Linda Evangelista famously once said she wouldn't get out of bed for less than $10,000 a day. But, it seems, Kim Kardashian has raised that bar by quite a lot - and doesn't do an endorsement for much less than $1 million (that's just over £600,000.)
Kim, who celebrates her 34th birthday today (Happy Birthday, KiKi!), has put her pretty face to a number of projects, including Skechers, a video game, and perfumes.
The site reports that her minimum rate for an endorsement is $750,000 to $1 million, but that's not all.
There's also a long list of requirements the Keeping Up with the Kardashians star requires for travel and personal appearances for a brand.
Radar reports that a rep said she needs: "Five first class tickets, plus one coach, first class hotel accommodations (one suite for talent and standard rooms for others in party), portal to portal first class exclusive ground transportation, airport greeter service, security, glam fee (day rate for her hair and makeup squad), and a per diem."
Her rep also said: "We would need approval over photographer, all photos used in print materials, glam squad (hair, makeup, stylist, manicurist), hotel/airline/car service and PR usage."
Some might call it 'diva-ish', we call it 'savvy'.
Kim will be celebrating her birthday on Tuesday at the Venetian's TAO nightclub in Las Vegas.
Check back for pics!
In the meantime, flick through our gallery for more fashion pictures of the star: