The objectively hilarious, statistically maybe-flawed YouGov Profiles tool released this week purports to show what people who are into various brands, ideas and foods are actually like.
Clearly, the results are a little absurd.
Still, they aren't without value either. And in one area the tool has proven particularly illuminating to us here at HuffPost Tech: showing us who gamers really are.
Because while the recent GamerGate controversy has led to lots of discussion - some of it very heated - about who gamers are and whether they are 'dead' or not (spoiler: not dead!) the results indicated in this poll are much more complex than you probably expect.
What they seem to show is that gaming is more diverse - politically, and in terms of age and gender, than we've previously given it credit for.
