Britain First took enormous pleasure on Thursday in informing anyone who would listen about the phenomenal performance of their Facebook page.
Only they're wrong.
You see the figures they've quoted are a daily tally of people who see one of their posts in their Facebook newsfeed each day.
The thing is, it isn't a completely different set of people each day - if you follow their page and saw one of their posts on a Monday it's likely you see one the next day, and the next.
So to say they reach 300 million people is stretching the truth somewhat - more like one of their posts was inserted into someone's newsfeed 300 million times.
Which to be fair it still quite a lot but mostly because many people who like their page have been duped by posts about animal cruelty, support for the armed forces or love for Jesus without realising their modus operandi is the demonisation of everything they consider foreign.
So here's a reminder of what their page is really about...
Their follower's cruel reactions to a proposed Muslim burial ground.
Their supporters' terrible use of the English language.
The fact they genuinely believe Muslim men are allowed to eat the wives.
Their opinion of migrants fleeing war-torn countries.
Lovely.