Unless you've been living under a rock this week you'll have seen the photo of Kim Kardashian posing naked in her bathroom.
Now, Australian blogger Constance Hall has recreated the selfie to send a message of body positivity to all women.
In the post, which has been liked more than 60,000 times, Hall says: "Kim's been called too fat, too thin, too fake, too everything.
"Women looking like Kimmy K on Instagram is not the the enemy. Believing that this is the only definition of sexy is the enemy."
Hall goes on to say that "sexy has endless variations".
"We might not all have this glamorous bathroom but we certainly all have our own sexy," she says.
"I bet Kim exercises... a lot. I actually hate exercise, more then most people I know. Once every six months I go for a run."
She ends the uplifting post by dedicating her naked picture to all women everywhere.
"I salute all women, every single fucking one of us. The ones who change our minds about our runs after passing three houses and the ones who work their Queenly arses off at he gym. Queen love."