Adam Stones
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Adam Stones is a senior consultant at Forster Communications

Blog Entries by Adam Stones

Beyond the Car - The Future of UK Urban Mobility

(0) Comments | Posted 15 May 2013 | (13:29)

The majority of car journeys are made by just one passenger; a hugely inefficient way to get around. It is expected that the future of (powered) urban transport will be in much smaller personal vehicles, and will encourage the use of more semi-autonomous transport systems.

But how do we...

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Saying No to Tesco: The Power of Community

(0) Comments | Posted 25 March 2013 | (15:20)

Let me introduce you to Sherborne, a small market town in north Dorset. It's more than 1300 years old and was recently named as one of the best places to live in the UK by the Sunday Times. It is celebrated for its heritage, architecture, green spaces and...

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Do We Have the Political Ambition to 'Get Britain Cycling'?

(3) Comments | Posted 7 March 2013 | (11:39)

The success of British cyclists in 2012 thrust the two-wheeled pursuit (notice how I didn't say 'sport') firmly into the spotlight and there has since been a huge expectation, or perhaps hope, that we can build on this legacy to create a step change in how we support everyday cycling...

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Crisis talks: Time to change the way we communicate the value of art

(1) Comments | Posted 4 November 2012 | (22:23)

The art world, and particularly how we foster and develop it in Britain, is in a period of crisis. And if you haven't noticed that, then it's a worrying testament to the way we debate and celebrate the creative processes in this country.

Not only are institutions struggling to reprioritise...

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Bradley Wiggins: A Poster Boy for 'Personality' in an Era of Media Soundbite Madness

(0) Comments | Posted 22 July 2012 | (20:42)

"Have a safe journey home and don't get too drunk!" - the parting words of Bradley Wiggins, addressing the crowds along the Champs Elysées on Sunday, having just become the first Brit in history to win the Tour de France. His casual humour - as trademark as his weighty chops...

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Safer Cycling - It's All Our Responsibility

(4) Comments | Posted 18 June 2012 | (19:00)

My bike has a new bell. It sounds a bit like a 1950s telephone; ringing loudly and insistently. At every reassuringly annoying 'ding-a-ling', pedestrians decide not to walk out blindly in front of me and even drivers abort unplanned turns. In short, it's fantastic.

The bell, along with a hi-vis...

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Beware the Awareness Days

(0) Comments | Posted 2 February 2012 | (08:46)

This Saturday is World Cancer Day.

The next day it's British Yorkshire Pudding Day. It's a busy weekend.

Which one will you be marking, taking time out with quiet reflection and thinking of friends, or striking out to campaign for a batter, sorry, better future?

There are now more awareness...

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Helping Charities to Find Their Voice

(0) Comments | Posted 5 January 2012 | (23:00)

Every so often you get a reminder of just what a challenging task many charities have in ensuring their voices are heard.

I was recently honoured to speak (on behalf of Forster) at The Sheila McKechnie Foundation Influencing Change course on the subject of effective media engagement, to an audience...

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