David Cameron famously once described Ukip as 'fruitcakes, loonies and closet racists' - and then loads of people went out to vote for them. Cameron had obviously described a large swathe of the British population. "What? There is a party for me? Brilliant!"
So David Cameron toned down his rhetoric, downgrading Ukip to merely 'pretty odd people'. Perhaps more odd, than pretty. But Ukip leader Nigel Farage is trying to change that. Out has gone Godfrey "Bongo Bongo Land" Bloom after describing any women who didn't clean behind the fridge as 'sluts'. Whether Godfrey when visiting the house of a lady for the first time ever used to check behind the fridge as a shorthand for finding out whether it might be his lucky day, was never revealed.
Out has gone David Silvester, the Ukip councilor who said "Since the passage of the Marriage (Same Sex Couples) Act, the nation has been beset by serious storms and floods. One recent one caused the worst flooding for 60 years. The Christmas floods were the worst for 127 years. Is this just global warming or is there something more serious at work?".
Surely the abolition of homosexuality as a crime in 1967, a mere 47 years ago, might have led to a deluge or two, David?
Out has gone Dr. Julia Gasper, the chair of the Oxford branch of Ukip, who said: "As for the links between homosexuality and paedophilia, there is so much evidence that even a full-length book could hardly do justice to the subject".
Although what Dr Julia Gasper considers worthy of a full-length book might be questionable given that her three books so far are on those household subjects The Marquis d'Argens, Thomas Dekker and "Theodore Von Neuhoff: The Man Behind the Legend".
Out has gone Douglas Denny from the National Executive Committee of Ukip, a man who contributed to a debate on gays with: "I just wish they would keep their homosexual nature and practices to themselves and stop trying to ram it down my throat". That wasn't quite the end of the quote but it seemed more fun to end it there.
Out has gone the 2010 Ukip manifesto. A manifesto that called for a return to proper dress for major hotels and restaurants and theatres - and taxi-drivers. Also, for the London Underground Circle line to be made circular again; and to repaint the trains in traditional colours - chocolate and cream for Great Western, scarlet red for Midland and apple green for the East Coast. Perhaps Cameron should have gone with "Fruitcakes, loonies, and closet trainspotters".
This 2010 Ukip manifesto Nigel Farage recently described as 'drivel' - but it turns out he wrote the foreword to it and was the chief spokesman at its launch. He now claims to have never read it. As the European elections approach, Farage is going to be more and more in media demand. Ukip can't get rid of everybody apart from him. There needs to be some other people in Ukip to take the strain - but would you know who the chairman of Ukip is? [Steve Crowther] - or the party director? [Lisa Duffy] - or the Head of Policy? [Tim Aker]. The only Ukip person apart from Farage you probably recognise is Neil Hamilton, who is the deputy chairman. Neil Hamilton says that Ukip need to get rid of their embarrassing candidates. This is the man who resigned over 'cash for questions', lost the fourth safest seat in the country and is married to Christine Hamilton. Timmy Mallett dressed in a bikini doing an advert for Lynx would be less embarrassing than him.
If Neil Hamilton is Ukip's second safest pair of hands, Nigel Farage is going to have an awful lot of work to do. But Nigel Farage can't be the person appearing on Question Time [26 times so far], and the person leading the party, and the person writing the manifesto, and the person writing the foreword, and the person launching the manifesto, and drinking the beer and smoking the fags whilst being the person denying he ever had anything to do with the manifesto, which turns out is all 'drivel'. Otherwise he's going to get very tired. Maybe he'll have one beer too many and one hour sleep too few. It's all very well the asylum getting rid of the loonies, but if the closet sane bloke tries to be everywhere at once, he's going to end up being the chief fruitcake. And then Neil Hamilton will have to take over.
Follow Andy Parsons on Twitter: www.twitter.com/mrandyparsons