Christine de Leon Christine de León is a London-based writer and content strategy consultant

Christine de León is a London-based content strategist.

A digital pioneer, Christine helped create London's largest outdoor screen dedicated to digital art, overlooking Leicester Square. In 2000, Christine broadcast the first online stream of the Notting Hill Carnival from Norman Jay's Good Times Sound System. In 2001 Christine created the first mobile guide to Berlin's Love Parade.

In the intervening years Christine has produced a number of performance art installations, brought up two young children and became OgilvyOne's in-house content expert. When she is not blogging about cultural politics, she is advising brands on the brave new world of content strategy.

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