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Joey heads up the UK and European marketing efforts for X-POLE (www.x-pole.co.uk). He is a career marketer, with previous experience at some of the biggest global brands and award winning marketing agencies. His expertise stretches across creative strategy, digital marketing, public relations and marketing communications. When not working, Joey spends time writing on a wide variety of subjects, trying to stay in shape at the gym, enjoying a good glass of wine/whisky and cooking fusions of US and European cuisines.