Jonathan A.J. Wilson
Marketing Professor & Branding Consultant
Dr Jonathan A.J. Wilson is Scottish, born and raised in Manchester, and likes manga, matcha, maguro, kendo, coffee, rugby, rendang, marzipan and guitars.
He tackles the ABCDs of cultural phenomena (Advertising, Branding, Communications, and Digital).
He has won awards for: being a Global Thought Leader in Islamic Economics, Halal Branding, and Muslim Markets; his work on Inconspicuous Branded Consumption and Luxury; and being University Staff Member of the Year.
A big thanks from Jon goes out to Mehdi Hasan for inviting him to blog for the HuffPost.