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Serial entrepreneur, market research business owner
Wiggert de Haan, born in Amsterdam is a serial entrepreneur. He studied Communication and Computer Sciences at the University of Amsterdam and during his studies in 1996 he founded ISIZ, a software company that specialised in secure surveys and brainstorm tools. In 2007, he founded the brand research agency MindWorld. In 2011, Wiggert met Martijn Nijhuis a founder of Quint Research. Wiggert and Martijn took advantage of a gap in the marketplace to use the ever-growing popularity of smartphones to gather valuable and real-time market research, and Roamler was born. Roamler launched in June 2011 in Holland, where over 3,500 Roamlers are currently active. Roamler launched in the UK in December 2011.
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