Entries by Ben Wood from 08/2012

Changing SEO Strategies Post-Google Penguin

| Posted 08.22.2012 | Technology

Whilst the Panda algorithm, which is still refreshing 18 months on, is arguably more concerned with onsite factors, its not-too-distant relative, Google Penguin, was designed to focus on the other significant realm of SEO: offsite.

Why Faltering Facebook Price is Good News for Advertisers

| Posted 08.23.2012 | UK Tech

Facebook's floatation on to the choppy waters of the Nasdaq hasn't exactly made for a comfortable time at Menlo Park. The handling of the launch, the lawsuits, and most of all the fallingshare price has made the social network more a subject for public speculation than at any time in the company's history - which is going some, for an internet poster-child like Facebook. But for marketers, the pressure on Facebook isn't all bad news.

How Might the Rise (or Fall) of Google TV Impact Us?

| Posted 08.24.2012 | UK Tech

It's been a long wait for UK users, but they can now also enjoy the benefits of Google TV which have thus far been exclusive to the States. This leads us to ask what will be the implications to the way UK users digest onscreen TV content and what does the future hold for Search in general?