The new culture needs to start with respect for the shirt, not just for the honour of wearing it now, but for its history and the players that have gone before.
What did, or what do international rugby match days mean to you? What did they mean to me? Way back, and yes, we are talking way way back, when I was little, they were great days of hope and excitement. England were playing, and the men is white were going to be awesome!
If England are to progress up the International ladder, then this group of players are going to have to understand that a huge part of that process is their ability and desire to take on responsibility.
This November has been a reality check for England following a good Six Nations that surprised many, including the players. They have now experienced how hard it is to beat two of the best teams in the world, and they are about to experience the best.