Benjamin Kerry

Blog Entries by Benjamin Kerry

Three Ways to Stay on the Good Side of Google

(2) Comments | Posted 24 December 2012 | (00:00)

For companies of every size search engine rankings result in revenue. Where you place in the results can send your profits up, or down. Big businesses can throw millions at this crucial piece of the marketing puzzle. Entrepreneurs and small business owners don't have those kinds of resources.


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How Social Media and Big Data Won the US Presidential Election

(0) Comments | Posted 22 December 2012 | (10:22)

In 2008, Barrack Obama, then a Democratic Senator from Illinois, knew the old political playbook wouldn't work. Not against a heavyweight like Hilary Clinton. So Obama and his team turned to social media and the internet... and the rest is history. In this election cycle the difference between the Democrats...

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The Return of the Blog

(0) Comments | Posted 22 December 2012 | (10:15)

Blogging is back. For brands everywhere 2013 will be the year of the blog. This isn't just what I believe, or general opinion - everyone is saying this now. This is happening for a range of factors. Google cracking down on content farming, spamming, black-hat SEO, and anything which doesn't...

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