David Thorp
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David leads the Institute’s Research and Information, and Learning and Development Divisions with responsibility for thought-leadership, research, policy development, training and continuing professional development. He trained originally as a lawyer but has subsequently acquired over 25 years experience in marketing roles to director level. Additionally, he has significant expert-level experience in learning and development and performance management. David is a qualified executive coach focusing on working with marketers at transition points in their working lives.

Blog Entries by David Thorp

The Living Wage: Business Sense and Morality Align

(0) Comments | Posted 15 November 2012 | (17:08)

Ed Miliband's proposals to make the living wage a central tenant of the Labour Party's next manifesto have brought renewed attention to the role of ethics and social responsibility in business: we now have a rare opportunity to make the point that doing business responsibly is entirely compatible with both...

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Paying the Price of Middle-Aged Drinking

(4) Comments | Posted 20 October 2012 | (01:00)

The latest research from Alcohol Concern relating to costs associated with treating middle-aged drinkers compared with 16-24-year-olds, highlights the urgency for government and health professionals to understand the benefits of targeted social marketing campaigns in both influencing behaviour and contributing to vital public sector savings.

Over the...

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