David Thorp
David leads the Institute’s Research and Information, and Learning and Development Divisions with responsibility for thought-leadership, research, policy development, training and continuing professional development. He trained originally as a lawyer but has subsequently acquired over 25 years experience in marketing roles to director level. Additionally, he has significant expert-level experience in learning and development and performance management. David is a qualified executive coach focusing on working with marketers at transition points in their working lives.

Blog Entries by David Thorp

The Living Wage: Business Sense and Morality Align

(0) Comments | Posted 15 November 2012 | (17:08)

Ed Miliband's proposals to make the living wage a central tenant of the Labour Party's next manifesto have brought renewed attention to the role of ethics and social responsibility in business: we now have a rare opportunity to make the point that doing business responsibly is entirely compatible with both...

Read Post

Paying the Price of Middle-Aged Drinking

(4) Comments | Posted 20 October 2012 | (01:00)

The latest research from Alcohol Concern relating to costs associated with treating middle-aged drinkers compared with 16-24-year-olds, highlights the urgency for government and health professionals to understand the benefits of targeted social marketing campaigns in both influencing behaviour and contributing to vital public sector savings.

Over the...

Read Post