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Dr David Whitehouse

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Science: A New Mission to Explain

Posted: 01/12/11 10:35 GMT

There is no faster moving, more important, and vital area of human initiative than science. It's what feeds our bodies and our minds, clothes us and keeps us warm, prolongs our lives and extends our capabilities. No one who uses a credit card, a cell phone, takes a pill or just gazes at the stars can ignore science. It tells us our beginnings, and informs us of the promise and the pitfalls of the future. It can turn humanity into gods, and sometimes devils.

If scientists take public money for their research they, individually and collectively, have an obligation to make some effort to communicate their work to their paymasters. But science, and communicating science, is too important to be left to the scientists. An essential component of the scientific enterprise is the science journalist, and there as the saying goes, we have a problem.

There has never been a golden age of science journalism, but certainly there were more characters, better writers, more newsgathering zeal, and more originality in the recent past. I remember doing science journalism before the internet when we used fax, phone, crude email and ingenuity. Each science journalist on each outlet, be it broadcast or print, was working by the dead reckoning of their judgment. There was a lot of common ground in stories covered, and a lot of disparity making the competition more intense than it is today.

The internet has seen coverage of science issues in the news media becoming more homogenous. Information is more readily available to all, not just a privileged journalist. It can travel faster, and it is easier to see what stories competitors are doing. The result has been that news outlets have become bland clones of one another, hardly adding much value over the equally accessible scientists own blogs or non-professional journalists, and real scoops are far less common than they were. The spectrum of stories being covered has narrowed to a worrying degree. Many survive as a science journalist just by paying attention to press releases and reproducing them, as long as others do the same. A recent BBC analysis of its science coverage in its own news reports revealed that 75% came from press releases, and only a tiny fraction contained views not expressed in those press releases.

This lip service is not good enough, and editors should wise up that science journalism has lost its edge and demand reform. It has also become uncritical and therefore not journalism. Too many who profess to practice journalism are the product of fashionable science communication courses that have sprung up in the past fifteen years. It's my view that this has resulted in many journalists being supporters of, and not reporters of, science. There is a big difference.

Many have become advocates for science that are too close to the scientists they report on. Anyone who has downed an orange juice at a scientists and journalists bash will not have to look far to see them compete to see who can be the most sycophantic. At one such gathering I remarked, tactlessly, that I was surprised, and disappointed, that half of the scientists there didn't hate half of the journalists! Scientists even run prizes for science journalists! Jonathan Leake, science and environment editor at the Sunday Times said recently, "Science in the daily media is too often reported in the same deferential way as political journalists used to report politics in the 1950s." Because of this back slapping closeness, many journalists lack detachment and by implication judgment about the stories they cover.

Journalism is about not taking sides, or about being a cheerleader. It's about shaking the tree, about asking award questions, about standing in the place of those who can't ask such questions, and being persistent, unpopular and dogged. It's about moral authority, something science in BBC News has lost, and it's about old-fashioned scoops. It's not about being part of the spectrum of communicating science - which is something that scientists and non-journalistic broadcasters should do - it is a vital aspect of democracy. It is neither an extension of the scientific establishment, nor even its friend or on its side, and it is fundamentally different from science communication.

That some active and contentious scientific topics, like climate science with all its unknowns, complexities and implications, are placed beyond debate because they are deemed "settled" is wrong. Good journalism is the antithesis of a crude expression like "we've gone beyond that" allied to an over simplistic view of science. Climate science in particular is reported far too narrowly with much important peer-reviewed research ignored, and with environmental reporters far too concerned with doing down those they define as sceptics. Forget the sceptics, just report the science properly. It will all come out in the wash.

Science and science journalism are needed. Journalists should portray where the weight of evidence lies, but that is the least they should do, and they should not look to scientists for guidance anymore than an artist asks a bowl of cherries for advice about how to draw them! They should criticise, highlight errors, make a counterbalancing case if it will stand up, but don't censor, even by elimination, don't be complacent and say the science is settled in areas that are still contentious. The history of science and of journalism is full of those reduced to footnotes because they followed that doctrine.

 

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greendig
Blogging and campaigning for climate action.
10:00 PM on 12/12/2011
This is hilarious. Science journalists (like you) are not supposed to take sides, yet the meta-text of your article says "modern media are swallowing climate change unthinkingly". No wonder people have been calling for an investigation of the funding sources of the Global Warming Policy Foundation of which you are the "science editor." How IS your organization funded? You have not published a single peer-reviewed paper on climate science, yet we're supposed to listen to your call for a "fair and balanced" look at the science -- the guy who for years said global warming was being caused by solar flares; the guy who attempted to discredit the BEST study by saying it didn't prove causality of rising global surface temperatures -- even though that was not the intent of the study. (Despite climate skeptic funding of the study, the study shows a curve of acceleration of global surface temperatures nearly identical to the acceleration of greenhouse gas emissions). Of COURSE Journalism is not supposed to take sides. But at some point facts are facts. Climate change is happening. Rapidly increasing greenhouse gas emissions (CO2, CH4, N20 in particular) are either a significant driver or a principle driver. And millions of people are being displaced as a result of these warming impacts. Reporting otherwise is nothing more than media subterfuge. It is irresponsible and unconscionable.
08:38 AM on 12/08/2011
"Journalism is about not taking sides, or about being a cheerleader."

I regret that I must differ with you on this. Appealing to some ideal "journalism" is merely words. Just as "science" is what scientists do, so "journalism" is what journalists do. And journalism today really is about taking sides, usually in very subtle ways. One example is when a Republican politician has done something wrong, he/she is always identified as Republican. But a Democratic politician in a similar situation rarely is.

Dan Rather's fiasco should have destroyed the fairy tale of journalistic integrity forever. After all, who told us about journalistic integrity? JOURNALISTS!

There are plenty of mistakes found in the media which could easily be corrected by a minute's Googling, yet the vaunted layers of editors and fact checkers miss them.

The unofficial motto of the blogosphere, and by extension the Internet, is really "We WILL fact-check your ass." It's a promise AND a threat. To avoid further loss of reputation, you MUST do in actuality what you've always SAID you do.

And finally, my favorite quotes about the media.

"...it was the first time that I had seen a person whose profession was telling lies - unless one counts journalists." --Orwell, "Homage to Catalonia" (1938)

Knoll's Law of Media Accuracy: Everything you read in the newspapers is absolutely true except for the rare story of which you happen to have firsthand knowledge.
03:31 PM on 12/07/2011
David...

I applaud your basic thesis. but I believe you look an important point, namely, that the embargo system imposed by journals make it ever-more difficult for those journalists who are truly digging for stories to justify their efforts, let alone to be rewarded from them. in my area of coverage, astronomy and space science, NASA routinely embargoes its own results so that it can control the message better. scoops, as such, have become vanishingly rare. unless and until digging deep for the story and reporting it well are once again valued, homogeneity is what's going to result.

Kelly Beatty
Sky & Telescope
02:32 PM on 12/07/2011
Well said Dr. Whitehouse. The BBC is a shambles when it comes to objective science reporting these days, especially 'climate change', with most of them falling over each other to prove their green credentials rather than tackle the issue dispassionately. It has always been the dictum in journalism that when politicians differ, look for the facts, and when they agree, look for the lies. The same could be said, unfortunately, for certain scientists these days, and their 'consensual' cheerleaders, many of whom include supposed journalists.
08:42 PM on 12/06/2011
Wise advice, thanks. It is difficult to escape modern groupthink, but it is worth the effort. Particularly for a journalist who wants to develop her own voice.
07:01 PM on 12/06/2011
Totally with you, have known and griped about this problem for years, especially in the realm of medical/health information.

But journalism also needs editors. ;) I think you mean "homogeneous" instead of "homogenous", and "awkward" instead of "asking award questions".