Elizabeth Assaf
GET UPDATES FROM Elizabeth Assaf
Australian/ Lebanese by birth, Elizabeth visited the UK in 1995 to study an MA in television research at the University of Salford, Manchester and subsequently met her future husband and current business partner, Nabil. During an eight year period she worked on various television programmes for many different companies. Elizabeth also started working on various property developments with her husband and discovered a passion for interior design. Mixing both her television career and interest in design, she started working on design and DIY shows like Property Ladder and Changing Rooms. This led to design work for private individuals and a real interest in product design. Working together, Nabil and Elizabeth designed their own door for one of their property developments, and following increased interest from potential customers and recognising a gap in the market, they launched Urban Front in 2005. As co-founder of Urban Front, Elizabeth concentrates on design, marketing and business development and spends all her free time with her 2 young children.

Entries by Elizabeth Assaf

2014 - An Exciting Year Ahead for Entrepreneurs?

(1) Comments | Posted 11 December 2013 | (14:51)

Walking through the Science Museum a few weeks ago, I was overwhelmed by the magnitude of all the exhibits around me. I had completely forgotten how much fun museums' were - I kept looking around in wonder with very big eyes. As much as I could have wandered around the...

Read Post

An Englishwoman in New York - The Trip of a Lifetime

(0) Comments | Posted 4 January 2013 | (00:41)

Making it big in America is often seen as the dream. Perhaps a little ambitious for a small business owner from Chesham in Buckinghamshire that makes eco-friendly doors - albeit rather lovely bespoke ones. Nonetheless, a few months back, not only did I have the opportunity to travel to New...

Read Post