A nine-week-old baby has become an internet sensation because of his incredibly bouffant hair.
Just look at it.
Cox Noon has hair so thick that his mum, Chelsea Noon, 32, from Brighton, has to blow dry it after a bath.
“He came out with loads of hair. I didn’t realise how much until he had his first bath,” the mum said, according to The Mirror.
Young Cox has been nicknamed “baby bear” by his brothers, Mitchell, four, and Preston, six, because his hair is so fluffy.
And it’s no surprise that his mum doesn’t want to cut it any time soon.
Excuse us while we just continue staring at those luscious locks.