Col Talbot, from Liverpool, sent Twitter users into hysterics with the photo of his two-year-old son holding it in his hands with a smile on his face.
We don’t think it needs an explanation.
“My little lad loves your chocolate but I think your chocolate Santa Claus cast needs some work,” he wrote on 8 December.
The photo has been retweeted more than 1,000 times in less than 24 hours, and people are cracking up.
And in case you were wondering, this is the Santa to look out for.