Greg Grimmer
Greg has spent all his working life in the London advertising world at a number of the biggest global agencies. He founded his own agency HMDG in 2008 and continues to be one of the sectors brightest, wittiest, and outspoken spokespeople. Over his career he has won many awards in online, mobile, and social networking as well as more traditional media channels. He helped Wired successfully re-launch into the UK and has worked with a number of other media brands advising on brand strategy and communication.

An oft-quoted press figure Greg also appears at many media, digital and creative events and has trained and recruited a number of the best creative talents to be found in the communication planning fraternity.

A natural networker, Greg is well connected to both the London digerati as well as the Silicon Valley crowd and when pushed can always be promoted to predict the next big thing (or more often prick the bubble of hubris.)

Blog Entries by Greg Grimmer

Advertisers Should Remember: A Tablet is For Life Not Just for Christmas

(0) Comments | Posted 15 January 2013 | (12:12)

So the festive season is over.

We are all back to our work stations happily refreshed to take on the year. The trials and tribulations of 2012 are long forgotten...and what's that? We now all have shiny new tablet devices protruding from our trendy satchel bags.

And for once this...

Read Post

How the Ugly Duckling of Social Media is Growing Into a Financially Beautiful Swan

(1) Comments | Posted 3 December 2012 | (12:37)

LinkedIn has always been discussed in quite derogatory terms by the advertising agency world.

Compared to Facebook or Twitter or even their now virtually defunct predecessors Bebo, Myspace et al., LinkedIn has never been granted the same level of hubris nor celebrated as the 'Next Big Thing'.

But suddenly it...

Read Post

The New Creative Force in Advertising

(0) Comments | Posted 26 November 2012 | (11:45)

The Media - The New Creative Force in Advertising?

As we approach the end of another dismal year in the world of the agency Madman, I look back on a couple of events that are currently shaping my thinking.

Despite watching Cannes this year from the comfort of a Twitter...

Read Post