YouTube revealed the staggeringly large figure to Alexei Oreskovic of Reuters recently with an addition that over 4 billion videos are streamed daily. What does this mean for video marketing though? Web video is one of the most dynamic and engaging forms of marketing a company can engage...

2011 was a banner year for web video. More content was watched online than ever before with YouTube hitting ludicrous milestones like a trillion views and going on to make reasoned and yet utterly hyperbolic statements like "90% of Internet traffic will be web video" at this year's CES. Arguably...

David Cameron is announced today plans to drastically overhaul the British film funding system. Essentially the PM's plan is to divert lottery funding away from independent cinema and instead push the onus toward high budget, commercially successful films. Inspired by the success of The King's Speech and Slumdog Millionaire Cameron...

If 2011 was the year that the world became completely besotted by viral videos, then 2012 will be the year where original content hosted by online video sites broke through to challenge the waning dominance of the television media and its network overlords.

With the most popular YouTube...

With online video being as popular as it is whilst the DVD market dwindles and only a minute portion of films breaking big at the box office, it is no surprise to see Hollywood trying some new tactics when it comes to delivering entertainment to your living room....

Aiming to capture an audience that is completely engrossed in Facebook, Warner Bros. have commissioned a web video series which utilises the content found on a viewer's Facebook profile to make a personalised version of the show.

This unprecedented use of the social media stalwart is a massive...

In these modern times where online video content is constantly being made available cheaply and quickly across the Internet, the reign of the DVD is drawing to a close it would seem. Studio executives have watched the home entertainment revenue stream drop by 40% whilst the online possibilities...