Software may be eating everything. But one thing that I've seen at Advertising Week Europe today is that we're learning to adapt to these changes with zeal. This morning, Trevor Beattie announced the death of the 30 second advert, advocating a culture of five second segments instead.

In...

Monday marks the beginning of Advertising Week Europe at which the world's leading figures in the advertising and media business will be uniting in venues ranging from St Paul's Cathedral to BAFTA in focussing their efforts on how to survive and thrive in light of the speed of...

The Lord Rennard affair is in many ways the perfect PR crisis, combining as it does what appear to be genuine operational problems with an undeniable failure to communicate these problems in a coherent or open manner. In their response to Channel 4 news's Thursday broadcast, which detailed damning allegations...

Prince Harry is the ultimate recruitment poster boy for the Call of Duty generation. As a soldier Prince, he is in his element: today's media is plastered with pictures of him in subtle battle dress, poses framed by an apache helicopter gunship, underlining his sense of purpose and presenting him...

As the January sales wear on urging us to grab our discounts before they end, we should spare a thought for Harry Gordon Selfridge, born 149 years ago this week.

It is only fitting that the week of Selfridge's birthday has been marked by the launch of two television...

Whether or not the Apocalypse is approaching today is speculation that I will leave to the Mayans. As life flashes past us, however, the approaching end of year provides a good opportunity to contemplate the changes that have happened in our world over the course of this past year and...

The only thing more nauseating than morning sickness has to be the wearisome and banal royal baby chatter that has been assaulting my senses this week.

It hasn't just been politicians and celebrities clamouring over crowds of well-wishers to be the first to congratulate the Royal couple; the pranksters are...

Last week's Question Time gave Patrick McLoughlin and Chris Bryant the perfect opportunity to engage in a bit of a political ping-pong. Whilst the terrible twosome squabbled over who-did-what-first in the light of the Leveson Inquiry, my eyes were fixed firmly on a more unlikely character: Charlotte Church.

With big...

Last week's Police and Crime Commissioner election is set to go down in British history as having had the lowest participation levels ever seen, earning the Prime Minister a reputation for being the only politician who couldn't organise a vote in a polling booth.

Downing Street has been...

As the last petal of the Hetherwick Olympic flame is extinguished, we collectively switch on the neon "inspire a generation" hieroglyph. After a fortnight of joy, optimism and delight we are, for once, looking ahead and contemplating a new horizon. We thought we all lived in a mean, unpleasant land...

Bradley Wiggins' success in the Tour de France was testament to the willpower, training and raw talent of an individual. His stellar status in the media- whilst certainly not hindered by his victory - has more to do with his suitability as a new kind of celebrity in the post-Leveson...

In the run-up to the Jubilee juggernaut, the western media has become obsessed with the newfound brand success of the British Royal Family aka Brand GB - pomp and circumstance consolidated holdings. Whatever your feelings on Good Queen Bess and her spawn, it's impossible to ignore the remarkable difference in...

In an inquiry Room at the Royal Courts of Justice, a tortuous inquisition plays out the last moves of a decades long confrontation. Sagacious commentators suggest we're watching the inexorable death throes of a once proud profession. Journalism puts up a brave fight, but the lustreless altercations at the feet...

The excitable and ubiquitous coverage of 'Labour boy' Rory Weal following his appearance at the Labour Party Conference on Monday said a lot about the power of narrative. From Melanie Philips's enraged dismissal of his 'mantra of hate' in the mail to the Guardian's moving video content, everyone found something...

The appeal of danger to the public (particularly the younger sections of it) is among the oldest weapons in the marketing and publicity arsenal. From James Dean's motorbike to the guns-n-weed lifestyle of the 90's gangster rapper, the outsider figure living life on the edge has always sparked media furore,...

The appeal of danger to the public (particularly the younger sections of it) is among the oldest weapons in the marketing and publicity arsenal. From James Dean's motorbike to the guns-n-weed lifestyle of the 90's gangster rapper, the outsider figure living life on the edge has always sparked media furore,...

Believe it or not in 1896, the Kansas and Texas Railway needed to attract more customers. The railroad CEO, William Crush, was entrusted to find a creative resolution for this commercial dilemma. His solution was to create what we now call an experiential PR event. He constructed a temporary city...