Analytics

Big Data - What's in It for You?

Richard Kellett | Posted 05.04.2013 | UK Tech
Richard Kellett

Big data is not just for the board room, it's for the consumer too. Companies are increasingly starting to recognise the value of big data, with one in five large businesses in the UK assigning financial value to their data on the company balance sheet.

Social Media Platforms and the Hunt for a Genuine Enterprise-level Digital Marketing Tech

Preetam Kaushik | Posted 24.02.2013 | UK Tech
Preetam Kaushik

So... people seem to be spending a lot of time on these social media platforms these days. They chat, they communicate, they... socialise, debate, promote, network, organise... you get the picture.

Building a Case for Evidence-Based Policy Making

Simon Dennis | Posted 11.02.2013 | UK Politics
Simon Dennis

Despite years of attempting to make policy more evidence-based, ministers and civil servants still feel that this is a great area of weakness in government today.

Invasion of the Silver Sidekicks: Communicating With the Senior Citizen

Simon Dennis | Posted 02.01.2013 | UK Politics
Simon Dennis

Whether it's shopping, working or paying bills, our daily lives are increasingly taking place online. Yet as things go digital, there's a risk that older people in Britain, like my dear mother, may get left behind.

How Restaurants can Adapt to Survive in the Current UK Market

Jim Manzi | Posted 01.01.2013 | UK
Jim Manzi

In light of increased competition from non-traditional competitors, restaurants are no doubt looking for ways to understand the impact on their business, as well as means to recapture or maintain their market presence.

5 Tools That Make Procrastination Productive

Claire Broadley | Posted 01.09.2012 | UK Tech
Claire Broadley

As a freelance blogger, I'm happy to admit I'm a procrastinator. If you write for a living, you'll understand how vital it is to take a break. Well, that's my excuse.

How to Create a Data-Driven Workforce

Raconteur Media | Posted 19.08.2012 | UK Tech
Raconteur Media

Handling big data may be a daunting prospect, but Kate Bassett has some useful tips for getting the most out of astronomical amounts of information.

What's So Big About Big Data?

Raconteur Media | Posted 18.08.2012 | UK
Raconteur Media

Big data and associated analytics promise to change virtually every industry and business function over the next decade. Any organisation that gets started early with big data can gain a significant competitive edge.

Start-up Memoires: Blog about Sinning & You'll be in There

Louisa Leontiades | Posted 07.06.2012 | UK
Louisa Leontiades

Bounce Rate. I had to look it up. it sounds fairly friendly - bouncy if you will. But actually it means the opposite. It means how many people leave your site without exploring further.