Brands and their respective agencies keep talking about influencer targeting and marketing and getting things done for free; music to directors and investors ears. But this is the biggest mistake they've been making for years. If you are going to get things done for free; be prepared to face bad reputation and loss of revenue in the years to come.
If the government has set an ambitious trade target yet exports continue to fall - how can we reverse this trend? We need to radically change our approach to encouraging and supporting UK businesses on their journey to export. Only a concerted national campaign and sustained investment will get more UK firms to look beyond our shores for growth opportunities.
To give small business a chance we need to make big business and multinationals pay their fair share of taxes and give their staff decent wages and conditions. They need to treat their suppliers decently, obey the law and not act anti-socially.
When Prime Minister, Tony Blair said that it's not the role of business to solve social problems. Business should just get on with the business of making money and leave social issues to others. How things have changed...
The whole argument for and against immigration is way too complex for any one person to discuss in a single article but there is one area that I haven't heard people talk about in the debate and that's the creative industries.
Both the Labour Party and the Liberal Democrats will go into the May 2015 general election on the basis that, if elected, they will introduce a Mansion Tax. David Cameron has ruled this out - but unless the Conservative Party wins an overall majority it is likely that some form of the policy will be introduced in the next few years.
In the right amounts, pressure can help to sustain motivation, improve individual performance and drive results at work. But when employees lack the support to manage and control excessive pressure, it can quickly escalate to unmanageable levels of stress. If left unaddressed, this can lead to longer term problems that are harder to reverse.
Prior to becoming an MP, I ran a number of small businesses, and through that experience I know that staff perform best when you respect them and give them confidence and stability through clear working hours and responsibilities. We need to see a recovery built on creating more better-paid, high skilled jobs across Britain, not insecure employment...
As UK citizens we should be appalled that UK companies will accept such horrific human rights abuses within their supply chains. British American Tobacco, through its name, represents us all, whether we like it or not. They should be accountable to our ideals of fairness and justice, whether it be in the UK or abroad.
The average British family has not been anywhere near so fortunate as the highest earners, however, and will be £974 a year worse off by 2015 because of tax and benefit changes introduced since 2010... Can there be any greater fallacy than George Osborne's desperate claim that "we're all in this together"?
Contrary to what other managers and leaders think, coaching isn't as simple as telling people what they're good or bad at. Coaching is managing - using a positive language.
Small businesses can feel the strain more than most, when it comes to late payments, but the impact of this can be reduced by following some practical steps to managing your cash-flow and tackling late payments at the earliest stage.
Businesswomen in developing countries face countless barriers on their path to economic and social empowerment. However, SMS on mobile phones can literally transform lives as it is a cost effective and efficient way to deliver information and skills to women entrepreneurs in rural areas.
I would urge anyone wanting to enter this lucrative market to look at joining one of the many associations, and also writing to the commercial department of the British Embassy for advice. That's what they're there for. Its easy to look up on the Internet and should be the first place to visit if you know nothing of exporting.
Watching students and officers at unions around the UK become a living wage employer has inspired me, and the other officers at Sussex, to make this history. As a union we need to provide services, and don't make a profit. It's not as if labour is used to line the pockets of tax evading billionaires. But that's not the point.
Social media is a great leveller. It has enabled revolutions, breaks news regularly, and amongst other things empowers the disenfranchised. There are parts of the world that do not have unfettered access to social media; you instinctively feel sorry for the curtailing of their freedom.