Try shouting out in support of your team in the wrong end of a stadium, in the section dominated by fans of the opposition, and you run the risk of being threatened. It's likely you'll be marched out of the ground by stewards. It could even be worse.
Outgoing interim manager Rafael Benitez may have led Chelsea to Europa League glory and a top-three finish in the Premier League this season - but suggestions the Spaniard has had a successful reign at Stamford Bridge are wide of the mark.
Having personally witnessed the Swans struggle in the lower leagues, never really having much of a run in major cup competitions and having to withstand seeing the club go through times such as the 'Tony Petty' era, the thought of a trip to Wembley for the League Cup Final just seemed both wonderful and not fully realistic.
Much has been said about Bradford City's fall since the heady days of Premiership football, but the struggles go back much further than that and provide more context for what Sunday's Capital One Cup Final means for the club and its fans.
It's not a matter of the players being too young, it's their sudden integration into the first team that has reaped the damage. It's simply a matter of trying to usher in a new era prematurely, long before the players could build their confidence. Lambert has tried to run before he could walk.