Commercials

Chocolate, Caramel, Peanuts... and Patriarchy: Featuring the Snickers Advert

Sarah Grand-Clement | Posted 03.04.2014 | UK Universities & Education
Sarah Grand-Clement

One would think that there isn't any real reason to complain, because, it is after all just another advertisement, not to be taken seriously. But taking issue with the way our society reacts to behaviour outside of an unspoken norm is needed...

Watch: Cate Blanchett's Cringey '90s TV Ad

Huffington Post UK | Posted 06.03.2014 | UK Entertainment

A cringe-worthy Tim Tams commercial starring Cate Blanchett has emerged online - though with a Best Actress Oscar sitting on her mantelpiece, the Auss...

Playing It Safe Is the Biggest Risk of All

Chris Hirst | Posted 29.09.2013 | UK
Chris Hirst

We need to redefine the very notion of what 'taking a risk' or 'being brave' actually constitutes. Indeed, you can argue that brands need to get things wrong from time to time in order to learn, a hypothesis brilliantly laid out by Tim Harford in his book 'Adapt - why success must begin with failure'.

Canadian PSA Explores Bad Social Habits

Jonathan Heath | Posted 21.05.2013 | UK Tech
Jonathan Heath

This week I have been made aware of two PSAs. The first and the main subject of this article is from the Ontario Ministry Of Health and deals with that most maligned of habits - smoking - and in particular the somewhat unjustifiable modern trend of 'social smoking'. The second is a film from Serbia highlighting the effects of domestic violence.

Apple's New iPhone Ads: 'Brilliant' Or Annoying?

Huffington Post UK | Posted 12.03.2013 | UK Tech

Apple has a couple of new ads for the iPhone 5 - and we have a feeling they aren't going to go down too well with some of you. The ads, titled 'Bri...

Salesmen of a Death - Some TV Commercials Terrify Me

Michael Spicer | Posted 03.05.2013 | UK Comedy
Michael Spicer

Commercials are awful for the most part (except the one I was in which was extraordinarily good) and in an attempt to move away from predictable narrative set-ups and engage with a more media-savvy audience, advertisers are adopting far more adventurous ways of selling us biscuits and bank loans.

WATCH: Is New Volkswagen Ad Funny - Or Racist?

The Huffington Post UK | Posted 30.01.2013 | UK Comedy

Marketing and media commentators have called it "horrific" and "offensive" - while New York Times columnist Charles Blow says "it's like blackface wit...

Is Pakistan's Advertising Industry the Best in the World?

Ben Mirza | Posted 14.01.2013 | Home
Ben Mirza

Of course, some may sneer at the Pakistani advertising industry, for their traditional portrayals of family life and gender defined roles, but what must be remembered is that the commercial is no place for gender politics.

Ad Review: Kia Soul - Bringing Down The House

Josh Okungbaiye | Posted 13.11.2012 | Home
Josh Okungbaiye

Attempting to persuade an individual to buy a car by using a group of dancing hamsters is quite a tall order, but after seeing the Kia Soul advert created by David&Goliath (Los Angeles) a sudden personal desire for the product emerged

WATCH: The Funniest Olympics-Related Ad Yet?

The Huffington Post UK | Posted 03.08.2012 | UK Comedy

If the Olympics has inspired you to sit on the sofa watching sport 24/7 rather than to... you know... go out there and do some exercise for yourself, ...

Apple's 'Genius' Olympic Ads Draw Huge Negative Backlash

Huffington Post UK | Michael Rundle | Posted 28.09.2012 | UK Tech

Apple's adverts have always divided opinion - and annoyed somebody. Usually they just come across a little bit smug - think the Mac vs. PC campaig...

WATCH: Could This Be The Most Embarrassing Restaurant Advert Ever?

Huffington Post UK | Alastair Plumb | Posted 23.04.2012 | UK Comedy

When any company makes an advert, they want it to go viral. Of course they do - virality means more clicks, and more clicks mean more attention and so...

WATCH: Star Wars' 'The Imperial March' Barked By Dogs

Huffington Post UK | Alastair Plumb | Posted 19.01.2012 | UK Comedy

There have been so many Star Wars-themed adverts over the years - see below - that it takes a pretty damn good one to get our attention these days. ...

The Great John Lewis Debate: It's Just an Ad for God's Sake - But It's a Lovely One.

Paddy Duffy | Posted 13.01.2012 | UK Entertainment
Paddy Duffy

It is, first and foremost, an adorable and well-made 90 seconds about a young boy waiting for Christmas, and more importantly why he's so impatient for this Christmas to come. It's the kind of adorable where you don't pronounce the "r". On dastardly capitalism's recent charge list, this ad is pretty low down.

What has Been the Impact of Digital on the Art of Storytelling?

Krane Jeffery | Posted 08.01.2012 | UK Tech
Krane Jeffery

The digital age has contributed to shorter attention spans, more consumer control, freedom and choice, as well as an industry reliant on data and technology. How has this impacted the art of storytelling? And does it matter?