Comms

Why Innovation Inside Starts Outside

Drew Benvie | Posted 01.10.2012 | UK Tech
Drew Benvie

Five years ago I joined the company whose UK operation I now run, with a special mission. To take the side project that I had been cultivating and bri...

Why an Integrated Digital Marketing and PR Strategy is Important

Rachel Hawkes | Posted 24.07.2012 | UK
Rachel Hawkes

Although strategy is probably the most ridiculed business marketing terms at the moment courtesy of The Apprentice, to not see merit in creating and implementing it effectively could be at the determent of a business.