It is fortunate for all of us that we don't see all the news all of the time, or become aware of all the futuristic ways companies are planning to engage with us. I recently read the book The Circle by Dave Eggers which paints a worrying picture of the future based around the over dominance of one 'social media' company. ..
No one deserves a day of recognition for their everyday service more than mothers. But mums are equally deserving of control over being recognised online. This Mother's Day, whether you take advantage of data-driven marketing to find that perfect gift or you give the gift of privacy directly, let your browser help you show how much you care.
Dads can be notoriously hard to shop for - and the tired old joke of a new pair of socks or an ugly tie is important to avoid at all costs. So whether you're relying on online data collectors to help you with your shopping decisions, or you're looking to give the gift of privacy - let your web browser help make this Father's Day special.
You may have noticed over the last few weeks a few 'pop ups' appearing when you logged on to websites referring to 'Cookies', asking you for your 'informed consent' to store your data. This is as a result of new EU legislation that came into force at the end of May, but, according to research by KPMG is being ignored by four out of five British businesses.