Born and raised in Aberdeen, Morton taught himself to play his brother's guitar at the age of ten before playing in several hometown bands as a teenager, moving to London "dreaming of stardom and large recording contracts". When neither materialised, Morton decided to get "a proper job" which is where the number 10 connection comes in.
American potato chips ("crisps") are pathetic when compared with the flavours England has. Sea salt and cider vinegar, shrimp ("prawn") cocktail, sweet chili, steak and onion, smoky bacon, roast chicken. These are not speciality flavours but standard chips you can find almost anywhere. Also, chocolate is richer and tastier in this country. Sorry Hershey's, it's true.