With the growth in the number of people with access to the internet and the use of smartphones and tablets incorporated into daily life, we have the possibility of expanding our digital communications campaigns, seeking out contact in a more direct manner with various audiences interested in getting to know Brazil, our culture, our gastronomy and our people.
Apple, Samsung, Motorola and the other wearable manufacturers have been squaring up, tweaking their products and getting ready for a multi-year assault on the consumer market... I'm excited to start my project at Harvard in February, where I'm researching and writing a report on how the relationship between smartwatches and content companies is going to develop.
Only in the past couple of years have the rise of digital networks really facilitated the internationalisation of press... Not only are consumers reading online newspapers in growing numbers, but interestingly, their primary online newspaper is increasingly likely to be based in a country other than their own.
Connectedness, as the merging and integration of technology, people, global communities, is 'the real world' today... what young generation hasn't had their own paradigm shift to content with over the years - the sexual revolution, post-war modernism, woman's rights, gay rights, the structure of the workplace, informality, the changing structure of the family unit...
Relative to its tiny size, its social media reach has rapidly become enormous. The BNP Facebook page currently has over 152,000 likes, in comparison the Liberal Democrats' page has just over 97,000. Even the Conservatives, the most popular party on Facebook, have only 223,000 likes. What's more, the BNP's Facebook presence is growing far more rapidly than that of other political parties.
Three weeks on - and thanks to a predictably complicated insurance policy - I find myself still without a mobile phone. The period of mourning has passed, as has the twitchiness of empty hand syndrome, leaving me on the other side of a techy black hole so pleasant, I'm considering quitting this mobile phone malarkey forever. Or at least for a little bit longer.
When I'm speaking to my friends who are also women in the sport industry, we often find ourselves reflecting that we work in a sector that's predominantly male. It's not a new realisation. And it's not surprising. Sometimes it's a rant, sometimes it's a complaint, and other times it's just an observation of a meeting we had where we were the only woman in the room, or at an event where very few women were present.
In late 2015, internet users in Britain who have illegally downloaded or streamed videos could go to their letterboxes and find something far worse than junk mail: a warning from their Internet Services Providers (ISPs) related to their dodgy activity -- every freeloading web junkie's worst nightmare.
I never realised how much digital memorabilia one acquires during a long-lasting relationship until the moment I had to face it all and decide what to do with it: long threads of texts and WhatsApp messages, Facebook exchanges, Twitter comments, long emails, not to mention endless photos and selfies on Instagram or in the Camera Roll...
Breaking news used to be just that: hard news, a big story that had just happened. Today rolling 24/7 TV news shows need their yellow ticker to contain something all the time. They're no longer content to have no ticker when there's nothing to say. The ticker has become a roundup of all stories breaking or not. Where do they go from here? What happens when there is some real breaking news?
As a mischievous teenager I was berated by my grandmother for showing too much chutzpah. I believe she was using the original meaning of the popular Yiddish phrase - insolence. She'd be amused to think that it's now a word we use to shower praise on someone with the confidence and desire to get things done by strength of will and inventive interpretation of the rules.
If ever there was a sign of the changing nature of British enterprise, it was the recent publication of the CBI's new 'Creative Nation' report. Here was the UK's premier business organisation, traditionally associated with manufacturing industry, throwing its considerable weight behind the far less tangible businesses of computer games, rock bands, books and movies.