The "technological revolution" is well underway, according to the many stories on this subject scattered throughout the media. It would seem that there is an inevitability about our digital future if you were to adhere to conventional wisdom; although so far there has not been proper examination as to how we are going to cope socially, economically and culturally.
The UK is on the brink of a sea change. When it comes to starting a business, technology has levelled the playing field, opening up new opportunities for young people to drive change. More than half of those in the UK aged 18-25 want to set up their own business and almost one in six are now in the process of doing so, compared with less than one in ten only a year ago.
For a long time, the focus has been on how to get your foot on the career ladder and make the transition from education to the workplace. But now employers are increasingly realising that you hold the key to unlocking the digital potential of their business and they're looking to bring you on board.
As the economy shows welcome signs of recovery, Government and businesses are waking up to the fact that digital is a key driving force behind this growth. But, in order to make the most of the digital opportunity, there must be people with the right skills and experience at the heart of our workforce.
With the first signs of economic recovery beginning to look like a reality, business leaders across the UK are entering a new phase of cautious optimism. Manufacturing revenues and employment figures are rising; advertising spend has bounced back to pre-recession levels. For the first time in a long time, there is light at the end of the tunnel.
Young job seekers have skills that large swathes of other workers don't. They are the first generation to have grown up with the internet and have in abundance the digital skills that many employers need. The blogger, the social media manager, the app developer - these three buzz jobs didn't exist 10 years ago.