Freelancing/contracting used to be reserved for the very best in the field, but with online platforms and sleek looking websites fooling us all in to thinking that any start-up can be specialist, I'm starting to see the market saturated with novices. Begging the question - When did everyone become an expert?
Fortunately, being an entrepreneur has now become much easier thanks to new technologies and the internet, which have reduced the risk of setting up in business significantly. Lack of job opportunities has also driven entrepreneurial change and so made starting up your own business a much more attractive alternative.
When talking with other birth professionals about how they can grow their business', I frequently notice the passion poured into their work, far outweighs the profits taken out. Alongside how common the same self-limiting beliefs prevent amazing women (I tend to work with women) from stepping up to be viewed as the valuable specialists they are.
What did I do wrong in my first startup? What didn't I do wrong! I probably did more wrong than right, but I got out the other side with some skills, earning power and am able to tell the tale. I'll take the hard earned lessons with me onto the next one, hopefully executing much more artfully and smartly next time.