Paul's worked in a men's clothing wholesalers, but his real passion was cycling and he hoped to be a professional racing cyclist. When he was 17, he had an accident that put an end to this ambition. While in hospital, he made friends with some 'arty types' and his life had just taken him in an entirely new and unexpected direction.
Starting out can be difficult, it's hard for smaller brands to get cut through in an industry so big, especially when competing with large producers. I think it's all about making sure your brand is different enough, ensuring that quality is your number one priority and always keeping your focus on the consumer. Everyone who starts a business is different but here are a few tips that might help keep aspiring entrepreneurs on the right track...
When news emerged this week that James May of Top Gear fame had announced his intention to buy an electric car, commentators were bemused. As Antony Ingram put it, isn't he the guy best known for being one of "a trio of presenters who hate fuel-efficient cars, think electric cars are useless and like to scream around airfields in gas-guzzling supercars"?
Holmes keeps on thinking because he knows there is a solution - which he will come up with if he persists long enough. So he examines and analyses a problem from every angle, dissecting it, slicing and dicing it in different ways before putting the pieces together and coming up with an answer that no one else has seen.
Once you've made it through the development phase and hired your team - you certainly feel you're ready to get out there and sell your product or service. But how exactly do you get the word out? I've found that many entrepreneurs struggle with this. It's important to remember that marketing and PR is not an afterthought to your business plan. Marketing and good PR is essential for the success of any business. It may not matter how great the product or service you are offering is if nobody knows about it.
Let's not create a society of the richest poor people. Let's not condescend people by saying that if you started life as poor, you'll always be that. The cards are not stacked against you in the 21st Century. Piketty's book provokes jealousy and insecurity in people rather than freeing them to create and aspire.
Highly confident people are their own master and are best friends with their inner voice. They are comfortable being in charge of what they think, do and say, as they trust themselves. They ask for guidance, support and often flesh things out with advisers, coaches, and mentors but at the end of the day they trust their intuition as they know it will never let them down.