Google Algorithm

Google's New 'Mobilegeddon' Algorithm Is Really Really Shallow

The Huffington Post UK | Thomas Tamblyn | Posted 21.04.2015 | UK Tech

Something massive is happening to the world wide web. Screamed via Twitter as '#mobilegedden' it is a change that's ultimately happening behind the cu...

LinkedIn's Figures and the Shift Towards Mobile Recruitment

Mark Braund | Posted 11.05.2014 | UK Tech
Mark Braund

Last week LinkedIn released a fascinating statistic, highlighting the fact that mobile usage of the professional networking site was now approaching a majority - with 41% of unique users visiting the site now doing so via mobile device.

What Is Google 'Hummingbird'?

Huffington Post UK | Posted 27.11.2013 | UK Tech

Google has announced a major shift in how it categorises and surfaces search links. Known as 'Hummingbird', the update to its search algorithm is t...

Sorry Matt Cutts, This Summer is Not 'A Lot of Fun'

Jonathan Guy | Posted 07.10.2013 | UK Tech
Jonathan Guy

From an economic point of view this is hugely beneficial as the firm with the number one ranking on Google can easily get 50% or more of ALL the traffic looking for a particular item. The revenues generated from this make achieving that top slot a compelling goal.

Brussels Could Order Google To Change Its Search Results

Jonathan Lea | Posted 13.03.2013 | UK Tech
Jonathan Lea

Google has been involved in a long-running row over whether it has changed its search results to give preferential treatment to links to its own services, at the expense of those from competitors.

Google Webmaster Warnings: Understanding and Managing Risk

Ben Wood | Posted 11.06.2012 | UK Tech
Ben Wood

Since its inception, the key to the algorithm which powers the world's most powerful search engine has always been links. The number, quality and type of links that point to a website impact where it ranks for certain search terms and ever since the inception of the search engine itself, it has been an attribute which has been manipulated by search experts the world over.

Algorithm Update - Is Google Being Hypocritical?

Ramy Khuffash | Posted 25.03.2012 | UK Tech
Ramy Khuffash

Do you have loads of ads at the top of your web pages? Time to make some changes.