Ideas Worth Spreading

TEDxOxford - An Introduction

Katy Fallon | Posted 13.02.2013 | UK Universities & Education
Katy Fallon

This year we decided to spray shoes with a red 'x' and leave them dotted about the city, tied to lampposts and left on college walls. Some of them directed you to a café where you could get a free cup of coffee or a scoop of ice cream with it, and five carried a free ticket; others simply bore messages like 'I'm a free shoe enjoy!'