Sounds obvious, but the Digital Out of Home (DOOH) advertising medium is no longer just about digital "posters". Whilst moving image has had a profound effect on outdoor media in terms of visibility and impact, digitisation has also brought with it a new agility, transforming a traditional paper and paste offering into a connected, reactive, live and interactive platform - this is where it gets interesting.
We've all heard the story about the tortoise and the hare. How against the odds the tortoise beats the hare in a race. You have to hand it to the tor...
Increasingly it seems there's nothing we can't do on our mobile phones - now we're even paying for goods with them - and just when all options look exhausted, release date rumours for the new iPhone 7 come creeping out of the woodwork.
But the creative sector MUST take more responsibility ITSELF for investing in the small, innovative businesses that make the UK's global offer so compelling. One of the ways it can do this is if big businesses, like the Apples of this world, can have a meaningful engagement with the small businesses that are the R&D labs of future services and products.
The latest version of the iPhone - the 7 - is due out this year. However, the excitement that greeted the launch of a new Windows operating system is now lost in the mists of history; that's the nature of technology these days.
If any of you are following me on social media, you will have no doubt seen that I have been doing a LOT of traveling with my business recently. I tho...
There was broad consensus that the climate targets agreed in Paris were a historic success and a huge step forward in the move to cut emissions and limit global warming. But after the euphoria comes the inevitable questions: how will this actually be delivered? Who is responsible? How much will it cost? And, for the private sector, can we continue to grow?
At the end of WW II, John Maynard Keynes famously suggested that the best way to get the UK economy going would be to ask the Americans to bomb factories in the UK "at an hour when the Directors were sitting there and no-one else" because "how else are we to regain the exuberant inexperience which is necessary, it seems, for success".
Millennials must be listened to. They must be admitted - right now - to the top tables of industry; commerce; government; the arts. If they need to learn the "etiquette" of big business; government, etc. well, teach them. But put them in place.
For the NHS to succeed in this quest it needs to harness the qualities that make it great and steer clear of its greatest weaknesses. It relies as much upon what the NHS chooses not to do as the things it does. Here are three things I believe the NHS could do to effectively promote a thriving digital health ecosystem, whilst saving money and improving quality care.